Aur La Vie aims to provide a holistic, wellness-focused experience by blending astrology with natural beauty products. Through its app and website, the brand offers personalized fragrance recommendations based on astrological readings, helping users align with celestial energies. Each fragrance, crafted with natural ingredients, is paired with crystals to enhance its spiritual energy, offering a unique self-care journey.
Aur La Vie is a wellness-focused brand combining astrology with natural beauty products, particularly perfumes. The brand offers an application and website that work together to provide personalized fragrance recommendations based on astrological readings. The app uses astrological data to suggest which perfume to wear each day to align with specific celestial energies, helping users to embody their best selves. The fragrances, handmade with natural ingredients such as coconut and jojoba oil, are crafted to represent the eight ancient planets and their corresponding elements like Earth, Air, Fire, and Water. Each perfume is also paired with crystals that complement the scent’s energy, adding a spiritual dimension to the experience. The app, available on iOS, offers premium features like multiple astrological profiles and daily personalized advice. Aur La Vie’s products are handcrafted in Thailand and offer a holistic approach to self-care through astrological guidance and natural beauty products.
Design Process
The design process for Aur La Vie starts with Empathize to understand user needs, followed by Define to identify key challenges. In Ideate, we brainstorm features like personalized fragrance recommendations and crystal pairings. During Design, we create an intuitive, aesthetically aligned app and website. Finally, in Test, we gather feedback to refine the user experience and ensure it meets expectations.
Empathize
Understanding through empathy
Define
Defining mobile
applications
Ideate
A guide to generating fresh ideas
Design
Designing user-friendly interfaces for modern apps
Test
Testing for perfection:
your guide to app
validation
Goals & Objectives
Project Goals:
To offer a unique wellness experience by blending astrology with natural, handcrafted perfumes.
To help users connect with their celestial energies through personalized fragrance recommendations.
To create a holistic self-care routine that incorporates both fragrance and crystal healing.
To design a seamless, intuitive app and website that enhance the overall user journey.
Objectives
Develop an easy-to-use app and website that provide astrology-based perfume suggestions tailored to each user.
Ensure the perfumes are made from high-quality, natural ingredients, prioritizing sustainability and care.
Pair each fragrance with complementary crystals to enhance its energetic properties. Provide premium features, such as multiple astrological profiles and daily personalized advice.
Continuously improve the user experience through feedback and iterative testing.
User Problem
& Solution
Tackle food delivery challenges with smart, easy-to-use solutions that enhance convenience and efficiency. Simplify ordering.
User Problem
Many individuals struggle to find fragrances that truly resonate with their personal energy and lifestyle. Traditional perfume shopping can feel impersonal, leaving users with scents that may not align with their emotional, spiritual, or astrological needs. Additionally, there is a lack of personalized guidance that integrates wellness and self-care into fragrance selection.
User Solution
Aur La Vie offers a personalized solution by combining astrology with natural beauty products. The app analyzes users’ astrological profiles to recommend fragrances that align with their celestial energies, enhancing their well-being. Each perfume is crafted with natural ingredients and paired with crystals to offer a holistic self-care experience. This approach ensures users select fragrances that not only smell great but also support their emotional and spiritual needs.
Technology
Stack
The Top Tools We Utilized for Developing the Peschef App and Website
Mobile technologies
Flutter
Xcode
Android Studio
Database
Mysql
Mongo DB
UI/UX
Figma
Adobe XD
Backend
PHP (Laravel)
Node Js
User Flow
With a well-defined problem, the team brainstorms a wide range of ideas and potential solutions. This stage encourages creativity and open-mindedness, allowing for diverse perspectives to emerge. Techniques such as mind mapping, sketching, and collaborative discussions are commonly used to generate innovative concepts.
Sign In / Sign Up
Homepage
Visual Design
The design phase is where ideas turn into actual visual concepts. In this stage, designers create simple layouts like wireframes and mockups to show how the app or product will look and work.
Previous
Next
Other Designs
Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley.
App Features & Web Admin Features
Aur La Vie’s mobile app combines astrology with natural beauty to provide a personalized and holistic self-care experience. Users receive daily fragrance recommendations aligned with their astrological charts, helping them connect with celestial energies and embody their best selves. The app allows users to create and manage multiple astrological profiles, offering precise readings based on birth date, time, and location. Daily astrological insights provide personalized advice based on planetary positions, ensuring guidance tailored to the user’s energy needs
App Features:
The Aur La Vie app is designed to provide a personalized, seamless, and holistic user experience by combining astrology, wellness, and natural beauty. It offers intuitive features that guide users in aligning their energies with celestial influences through fragrance and crystal pairings. Below are the core features of the app:
Astrological Profile Setup: Users can create detailed profiles based on their birth charts to receive personalized recommendations.
Daily Fragrance Recommendations: The app provides daily suggestions for perfumes aligned with astrological energies and user preferences.
Crystal Pairing Insights: Each fragrance recommendation includes information about complementary crystals to enhance its energy.
Natural Ingredients Highlight: Detailed descriptions of the natural, sustainable ingredients in each perfume.
Premium Features: Access to advanced options like multiple astrological profiles and exclusive daily advice.
Wishlist and Favorites: Users can save their favorite fragrances and crystals for quick access.
In-App Purchases: A smooth shopping experience to browse and purchase perfumes and accessories directly.
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.Accept
